Academy Bus, the nation’s largest privately owned ground transportation company, is revealing new data behind its successful journey planning and payment app, SilverPass, since its launch in February 2021. 

Last year, Academy Bus announced a partnership with Moovit, a leading mobility solutions provider, and Masabi, the leading ticketing platform provider for public transit, to launch a seamless urban mobility experience for commuters — journey planning, mobile payment and real-time information — all from the SilverPass app. 

Now, just over one year later, Academy Bus is revealing new data about the success of the ‘plan, pay, ride’ mobility platform, including results from a recent Academy rider survey about the app experience.

Results show that SilverPass has filled a gap in the local market:

• Despite COVID waves, SilverPass has been downloaded almost 11,000 times since its launch
• Ninety-percent of Academy riders have downloaded the app to their smartphone, accessing crucial public transit information right from the palms of their hands
• More than 50% of SilverPass users use the app daily
• Purchasing mobile tickets is the most widely used function of the app
• Eighty-five percent of SilverPass users state they are either ‘Satisfied’ or ‘Very Satisfied’ with the ease of purchasing tickets in the app

Francis Tedesco, President and CEO of Academy Bus said: “With the help of valued partners Moovit and Masabi we launched the SilverPass app during the COVID pandemic to provide our riders with a convenient and safe way to purchase tickets, track buses and plan journeys. One year later and we are excited about how well the app has been received and utilized by our riders. We look forward to building on this momentum with our partners going forward.”

Yovav Meydad, Moovit’s Chief Growth and Marketing Officer said: “When we launched our partnership with Academy Bus and Masabi, we vowed to make it easier and safer for Academy riders to plan and pay for their journeys during COVID and beyond. We’ve worked diligently to make SilverPass a great experience, including through several COVID waves, and the numbers speak for themselve. We look forward to continuing our partnership.”

Brian Zanghi, CEO at Masabi said: “At the outset of this project our goal was to enhance the rider experience for Academy Bus users, while making the ticketing process and administrative functions more efficient for their organization. These numbers show that, throughout unprecedented disruption, SilverPass helped Academy and their customers continue to travel safely and more efficiently, while lowering the administrative burden for the agency. We’re delighted to see the enthusiastic uptake and fantastic customer response to SilverPass, and excited for what the future holds.”

Powered by Moovit’s White Label App capabilities, SilverPass guides people in getting around effectively and conveniently via any mode of transport. The app provides users with multimodal journey planning with real-time arrival information, so they know exactly when their bus or train is arriving, a Live Directions feature with Get-Off Alerts for extra step-by-step guidance and Service Alerts so they can avoid disruptions on usual lines and plan their journey accordingly. 

Additionally, powered by Masabi’s fare payments technology, SilverPass allows users to purchase and validate mobile tickets for their journeys in a convenient,  contactless, and COVID-safe way.

SilverPass is free and can be downloaded on Google Play and the App Store.