Moovit is committed to helping patrons of Europe’s largest & iconic song contest from around the world, including launching a special version for the festive event. It will include full English localization of Israel’s transit lines and stations, as well as details about the special shuttle routes to the song contest’s expo and the Tel Aviv area. In addition, Moovit’s route planning system will also appear on the website of the Tel Aviv-Jaffa Municipality and on the Tel Aviv Expo website, which will hold the competition.
TEL AVIV, ISRAEL – 13 May 2019
Moovit, the leading Mobility as a Service (MaaS) company and the maker of the world’s most popular urban mobility app, is collaborating with the Tel Aviv-Jaffa Municipality and launched a special version of the app for the European song contest to help tourists traveling abroad to the Tel Aviv Expo, and in Israel – in general. To date, more than 300 cities and global events, including the 2016 Olympics in Rio de Janeiro and the Euroleague in 2018/9, have chosen Moovit as their official mobility app.
The special version released for the song contest includes two major improvements: the first is a new presentation of all public transport lines and stations in Israel. To date, the details of the lines and names of the stations have always been presented in Hebrew, regardless of the language of the device. This created a situation in which the menus of the application and the instructions for walking and traveling always appeared in the language of the device, for example, English, French or Spanish, while the names of the lines and stations always appeared in Hebrew. In this inquisitive version, they will appear in English: names and details of lines and stations will appear in Latin letters and an option to search destinations, street addresses and points of interest in English will be added.
The second innovation is the details surrounding special transportation lines for the iconic song contest within Moovit: The Tel Aviv-Yafo Municipality will operate a special free bus system during the weekend to benefit the tourists who traveled to Tel Aviv for the special event. These lines are mapped into Moovit’s world’s leading public transit database and will be available within the app. These lines can be seen both as part of the planning of a public transportation route and in station and line screens located at public transport hubs.
To use Moovit’s new release, a user will need to upgrade to the latest version of app 5.33 (using the App Store for iPhone users or Google Play for Android users). New users who download the app for the first time will already receive the upgraded version tailored to the song contest.
Along with the Moovit app, Moovit’s route planning tools will be integrated into the website of the Tel Aviv-Jaffa Municipality and the Tel Aviv Expo, where the competition will take place (in the browser and mobile versions); all relevant details can be found within this interface.
“We are proud to be part of this historical event here in Tel Aviv,” said Yovav Meydad, Chief Marketing and Growth Officer for Moovit. “The version is expected to ease the travel experience of guests and participants of the song contest via public transport, allowing them to travel in Tel Aviv in an easy and convenient manner. Moovit wishes all a successful competition and our fingers are crossed for the Israeli representative.”
“The iconic European song contest is a mega international event and as such, it is also challenging transportation,” said Meital Lehavi, Deputy Mayor of Tel Aviv-Jaffa and the city’s transportation commissioner, “We are very proud and happy to be working with Moovit. Quality information on public transportation, which will also include information on the special shuttles and designated transportation hubs that will be utilized in preparation for the competition.”