Network gaps discovered in high-demand areas
First Transit turned to Moovit’s Urban Mobility Analytics (MUMA) to gain analytical insights on the various bus lines. By leveraging MUMA Transit Line reports, First Transit could easily understand and visualize ridership patterns and rider behaviors, receiving an in-depth analysis of ridership throughout the city’s bus system. The Line report includes data on:
- Granular Origin-Destination data on where riders begin and end their complete journey, including:
- Total number of riders
- Mode split between public transit and private cars
- Number of transit transfers and first-/last-mile distances on transit
- Distribution of travel duration per travel mode (public transit vs. private car)
- Identification of peak hours
- Average number of riders at each stop according to time of day
- Identification of first-/last-mile barriers to ridership
In addition to the Line reports, Moovit offered efficiency recommendations where First Transit could optimize their existing services and produced a Gap Analysis report. The Gap Analysis identified areas where specific lines were lacking service, forcing would-be transit riders to use other forms of transportation, as well as where express lines, shuttle routes, or new routes would better serve the citizens of San Juan.
One of the gaps discovered was that many passengers riding to the final stop of San Juan Metro – Sagrado Corazon – required another bus ride to get to their final destination. However, the bus service ended hours before the last train arrived, forcing later passengers to take taxis or other forms of transit to make their last-mile journey. Moovit’s data enabled First Transit to understand which bus line schedules should be extended to better serve riders. In addition, First Transit also gained data on circuitous routes that would better serve riders with a more directional line.